You already know that customers who leave your store empty handed are going to buy from one of your competitors within 48 hours of their visit with you. It’s actually a little scary to know you have less than two days
Some stores are having their best success ever and others are struggling to survive. Regardless of how your business is faring, you can be certain that things will eventually change. Neither the wave of steady customers, nor the pain of
There’s no question that the COVID Pandemic has come with difficult struggles and challenges for furniture retailers. Survival has required them to face those challenges head on. For the furniture retailer it’s heartening to know that most customers still prefer
As we all feel the sluggish industry growth (only about 1.8% in the first quarter when compared to 2018) I am reminded of the need to make sure each customer receives the service they need and expect. Some time ago
Recently I had a phone conversation with a furniture store manager. He told me that he had 4 salespeople at his location. I asked if there was anything specific he would like his sales staff to improve on. He gave
In my position at the Furniture Training Company, I talk to furniture retailers all day, every day. Although most of them understand that training is necessary, they simply don’t want to pay for it. They tell me things like: “It
In the furniture industry, there are several reasons why somebody would be hired or promoted to a manager position. Here are three reasons that I hear quite often: They were very successful at sales and it was the next step
The more I talk with furniture retailers across the United States, the more I realize there is a universal reason salespeople don’t close sales…it’s because they lack confidence. There are 3 real things a salesperson could lack confidence in… The
My wife and I have been looking to buy a house over the last few months. And as I am sure you are aware, buying a house means buying new furniture! I might as well help out this industry that
If you are anything like me, you already know that you do not want help as soon as you walk into a store. Often times, I feel that I can trust my own knowledge and instincts more than I can
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