Dr. Mike PetersenFeb 7, 20232 minCustomer ExperienceCustomer Experience and Increase SalesEvery furniture store carries the same or very similar home furnishings products. Not only that, they typically present very similar...
Dr. Mike PetersenAug 10, 20222 minSelling SkillsYour Dealers Want More Training!We are in constant contact with our furniture dealers. We regularly ask them about their training experience and what gaps still need to...
Dr. Mike PetersenAug 5, 20203 minCustomer Experience5 Ways Retailers Can Beat COVID-19There’s no question that the COVID Pandemic has come with difficult struggles and challenges for furniture retailers. Survival has...
Dr. Mike PetersenNov 25, 20192 minManagersManufacturer Reps Aren't Your Best OptionI recently had a phone conversation with a decision maker at a furniture manufacturer based out of North Carolina. I talked with her...
Dr. Mike PetersenFeb 20, 20182 minSelling SkillsIt Pays to Train Your ManagersIn the furniture industry, there are several reasons why somebody would be hired or promoted to a manager position. Here are three...