Dr. Mike PetersenApr 3, 20232 minSelling Skills“Cherry Picking” Season Is OverIt’s common knowledge that the furniture shopping experience has changed over the past several years. Not long ago furniture salespeople...
Dr. Mike PetersenFeb 11, 20232 minSelling SkillsTalk About the Product – Not the PriceAs we all feel the sluggish industry growth (only about 1.8% in the first quarter when compared to 2018) I am reminded of the need to...
Dr. Mike PetersenAug 5, 20203 minCustomer Experience5 Ways Retailers Can Beat COVID-19There’s no question that the COVID Pandemic has come with difficult struggles and challenges for furniture retailers. Survival has...
Dr. Mike PetersenNov 25, 20192 minManagersManufacturer Reps Aren't Your Best OptionI recently had a phone conversation with a decision maker at a furniture manufacturer based out of North Carolina. I talked with her...
Dr. Mike PetersenSep 19, 20192 minCustomer ExperienceLost Customers Are ExpensiveLike it or not customers write reviews all the time. More importantly, they read reviews even more. Do you know that 85% of all consumers...